Revolutionizing UX Collaboration: The Whiteport Platform

Mårten Angner, one of Sweden's most coveted interaction designers and usability consultants, approached UKAD back in 2011 with a visionary idea. He envisioned a collaborative tool that would revolutionize the way UX designers and clients work together. This vision materialized into what we now recognize as a SaaS platform named Whiteport. Designed to facilitate simultaneous sketch editing and handling requirement specifications, this platform was ahead of its time, offering both web and iOS implementations. For several years, Mårten's agency utilized Whiteport, leveraging its advanced features to enhance their design process.

Creating a platform like Whiteport presented several challenges:

• Innovative Functionality: Developing a system that enabled real-time collaboration between designers and clients was a cutting-edge concept at the time.
• Cross-Platform Compatibility: Ensuring seamless functionality on both web and iOS platforms required meticulous planning and execution.
• Market Reception: Despite the positive feedback, the platform struggled to attract sufficient investor attention to compete with other emerging tools in the market.

Solutions

To overcome these challenges, UKAD implemented the following solutions:

• Complex SaaS Development: Utilizing .NET and Angular, we developed a robust and scalable platform that allowed for real-time collaborative sketch editing. This functionality was revolutionary for the UX design industry at the time.
• Mobile Application Development: We ensured that the platform was accessible on both web and iOS, providing flexibility and convenience for users.
• Trusted Partnership: Our long-term collaboration with Mårten's agency highlighted UKAD's ability to stay a trusted development partner, delivering ongoing support and enhancements as needed.

Whiteport became an indispensable tool for Mårten's agency, transforming their design process:

• Enhanced Collaboration: The platform allowed designers and clients to share, discuss, adjust, and receive feedback on designs in real time, from sketches and mood boards to finished designs.
• Increased Efficiency: By consolidating the entire design process into one tool, Whiteport helped teams work more effectively together.
• Positive Feedback: Despite its lack of investor attention, Whiteport received constant praise from its users, validating its innovative features and functionality.
• Showcasing UKAD's Expertise: The success of Whiteport underscored UKAD's expertise in developing complex SaaS platforms and mobile applications for businesses, cementing our reputation as a reliable and skilled development partner.

Although Whiteport was slightly ahead of its time, its development demonstrated UKAD's capabilities in creating sophisticated, high-end collaborative tools. Our partnership with Mårten Angner not only highlighted our technical prowess but also our commitment to supporting visionary projects over the long term. This case study serves as a testament to our ability to bring innovative ideas to life and support them through their journey in the market.