Birdie Golf Tours

About

Birdie Golf Tours is a high-class agency dedicated to organizing golf trips and providing golf classes. Based in Stockholm, Sweden, the company offers inspiring and picturesque golf trips across Europe for golfers and their families, along with top-tier golf instruction from professional teachers. Their clientele includes corporate clients from diverse industries, ranging from pharmaceuticals to metal production, as well as self-governing municipalities throughout Europe.

Challenges

Birdie Golf Tours aimed to refresh their web presence and modernize their website to enhance the effectiveness of their digital marketing efforts. Key challenges included:

• Updating the website to meet the latest digital standards
• Simplifying resort navigation for users
• Improving overall user experience (UX)
• Ensuring the site is mobile-friendly
• Making the site content easy to manage

Our engineers worked closely with the client's designer to address these needs.

Solutions

To achieve the client's objectives and enhance the product, our team implemented the following solutions:

• Developed a modern, easy-to-manage Umbraco CMS architecture, leveraging our extensive experience as a certified Umbraco partner
• Upgraded the UI and UX of the existing digital solutions to create a more intuitive and visually appealing interface
• Increased website performance using modern markup technologies, including a template engine and adaptive layout
• Simplified SEO markup optimization, making it easily manageable for ongoing content updates

Results

UKAD successfully launched a custom, easy-to-maintain website that aligns with all of Birdie Golf Tours' business, design, and budget requirements. The new site not only meets the latest digital standards but also enhances user navigation and overall experience, making it easier for users to find and engage with the content. Additionally, the improved performance and mobile-friendly design have significantly boosted the effectiveness of Birdie Golf Tours' digital presence.

Technology stack

Integrations